EuroDirect is part of the Callcredit Information Group alongside GMAP Consulting, Callcredit, Legatio, DecisionMetrics & Broadsystem

Registered Office Details

EuroDirect

The Direct Marketing Professionals

EuroDirect, part of the Callcredit Information Group, are widely recognised as market leaders and innovators in the provision of marketing information systems. Established in 1991, they were majority acquired in 1998 by the Skipton Building Society which further consolidated their position in the industry. In 2001 they acquired market analysis and network planning specialists GMAP Consulting to expand their service functionality.

EuroDirect Service Portfolio:

At EuroDirect, our product and service portfolio is wide-ranging. We are committed to providing accurate data and easy to use, cost-effective technologies which bring the advantages of consumer profiling, analysis, targeting, data management, market analysis and decision support to as wide an audience as possible. Our overall aim is to provide the means of transforming raw data into valuable marketing intelligence and profitably applying this to our customer's market. We seek to achieve this through five main areas of involvement:

• Providing accurate international Consumer CAMEO Classifications and the MICROVISION Software capabilities needed for customer analysis and targeting, market analysis, catchment area evaluation and network planning. 
• Customer profiling and the means of finding more customers through List Rental and Data Licensing, for direct mail, telemarketing, unaddressed door-drops and door-to-door canvassing.
  
• Direct Marketing Consultancy and Analysis including bespoke customer modelling, segmentation and targeting.
  
• A wide range of Database Building, Hosting & Management products and services including Data Cleansing, Credit Pre-screening and Data Enhancement.
  
• Market Analysis and Network Planning Consultancy through our specialist division GMAP Consulting.

EuroDirect Awards & Accreditations:

• Voted Data Supplier of the Year 2007 at the Marketing Direct & Direct Response Connect Awards 2007. 
• Highly commended for intelligent use of data in a public service campaign for our work with DVLA (Connect Awards 2007). 
• Winner of Best Use of Data in Charity for our work with PDSA using CAMEO Property+ at the Data Strategy Awards 2006
• Best Supplier of Data & Database Marketing Services at the Direct Response Marketing Intelligence Awards 2006
• Winner of the 'Fundraising Category' for our work with PDSA using CAMEO Property+ at the Direct Response Marketing Intelligence Awards 2006
• Winner of the Queens Award for Enterprise in the Innovation category in 2002.
• Marketing Direct SMART Awards Voted 'Supplier of the Year' in 2003 & 2005
• Best Use of Data in Charity, Data Strategy Awards 2005
• Best Work By a Database Bureau, SMART Awards 2005
• Highly Commended for Best Use of Data for a Financial Institution, Data Strategy Awards 2005
• Expertise awarded Microsoft Certified Partner Status.
• Quality assurance rewarded through ISO-9001.
• Member of the UK DMA.
• Member of FEDMA.
• Member of the US DMA.
• Member of the Canadian DMA.
• Member of the German DMA.
• Member of the Australian DMA.
• Approved Supplier of the UK Census 2001.
• Patron of the Institute of Direct Marketing (IDM).

EuroDirect Product Awards:

• Winner of Best New Data Technology for CAMEO with Attitude at the Connect Awards 2007.
  
• Winner of Best New Marketing Classification / Segmentation System for CAMEO Lifestyle at the SMART Awards 2006.
• Forensic Analytics voted Best New Data Driven Marketing & Database Solution, IDMF New Product Awards 2005.
  
• MICROVISION voted Best New UK and International Direct Product, IDMF New Product Awards 2004.
  
• Intelligence Creation voted best CRM and Database Marketing Solution, IDMF New Product Awards 2003.
  
• Global CAMEO Classifications, Highly Commended for Best Direct International Product, IDMF New Product Awards 2003.